Within a few short months now, 2020 will be over (it's been a long year for us all). And with it, new trends are possible in the digital landscape, including search engine optimization. Technology is rapidly growing in all facets, let's take a look at a few aspects where we think SEO will be trending when 2021 arrives.
First off, content will still be king. I think this is a pretty safe bet.
Content should be the focus of any website, especially for those looking to rank highly with the search engines. If your content is short, or dull, you won't be doing yourself any favor. Google will look at you like any below average site. Seems like a self explanatory idea, but it's pretty common to be an aspect overlooked when it comes to building a new website, or optimizing it properly to compete with your competitors.
In addition, the length of your content is an important factor as well. If your main competitor, or any similar site has more content than you do...who do you think Google will rank higher?
It's an aspect that will take time and effort, but it's worth it.
A site's user experience is becoming more key every single year, especially with the majority of almost all online traffic coming from mobile devices. It's not a big aspect when it comes to ranking, but it's imperative that you have a design like specialists Plano SEO and user experience that will fit your company and brand, as well as your customers.
If you follow proper SEO tactics, and optimize properly to fit locally for your niche, you'll be ahead of the curve in 2021.